Kumartuli artisans in Kolkata take tech path

Kolkata, in north Kolkata, has a Saraswati Puja enclave, known as Kumartuli, where many artists who make idols for puja committees in different countries have set up shop. These artists feel that social media is a good way to reach out to more Bengalis living abroad, who want to procure pretty idols for their Durga Puja celebrations. There are over 500 artists in Kumartuli, of which many are on social media.

Kumartuli artisans in Kolkata take tech path
Kolkata, in north Kolkata, has a Saraswati Puja enclave, known as Kumartuli, where many artists who make idols for puja committees in different countries have set up shop. These artists feel that social media is a good way to reach out to more Bengalis living abroad, who want to procure pretty idols for their Durga Puja celebrations. There are over 500 artists in Kumartuli, of which many are on social media.